top of page
jawbrain front page Innovation on Tap.jpg
jawbrain CATEGORY button.png
jawbrain COMPETITOR button.png
jawbrain CONSUMER button.png
jawbrain COMPANY button.png
jawbrain CULTURE button.png
jawbrain COMMUNITY button.png

How can I help you tap into innovation?

I have been described as a can opener for innovation and specialize in helping consumer hard goods manufacturers transform market complexity into growth opportunities. Using my proprietary 6-Dot Framework—Category, Competitor, Consumer, Company, Culture, and Community—I uncover actionable insights that drive smarter product decisions, faster launches, and sustainable growth.


With two decades of experience leading $300M+ portfolios and guiding brands through competitive retail landscapes, I specialize in:

​

  • Delivering market and consumer intelligence to uncover opportunities.

  • Streamlining innovation processes for lean teams.

  • Building strategies that connect insights to measurable results.


If you’re ready to replace guesswork with clarity and connect the dots for your next breakthrough, let’s get started.​​

Key Services

  1. Market and Consumer Intelligence: Delivering insights to uncover new opportunities and drive strategic decisions.

  2. Streamlined Innovation Processes: Accelerating product development and building a culture that drives innovation.

  3. Strategic Growth Planning - Building strategies that connect insights to measurable results for sustainable growth.

6-Dot Framework

The 6 Dot Framework is a comprehensive approach to innovation encompassing six critical building blocks: Category, Competitor, Consumer, Company, Culture, and Community. By integrating these six building blocks, your organization can create a robust innovation strategy that connects the dots, leading to successful products, services, and sustained growth.

  1. Category: If you want to be competitive, you must know what competitive is. This involves analyzing market segments to identify trends and gaps.

  2. Competitor: Every organization faces competition, directly or indirectly. It is important to gain insights into your competitors at both product and strategic levels to better understand their capabilities and trajectories.

  3. Consumer: Knowing your customers goes beyond demographics; it requires deeper insights into consumer behaviors, preferences, and the problems they're trying to solve.

  4. Company: To know thyself is the beginning of wisdom. This means overcoming internal communication barriers, breaking down silos, and fostering collaboration to better evaluate internal capabilities and resources.

  5. Culture: Curiosity, collaboration and creativity should permeate your organization's culture if you want to foster innovation, drive transformative change and keep your organization agile.

  6. Community: Innovation is a team sport. It thrives through engagement. Building a community of empowered individuals within and beyond your organization fosters cross-department collaboration and external networking.

jawbrain can opener.png
  • LinkedIn
  • X
  • Instagram
  • Facebook
  • email icon
  • brain icon
bottom of page